Google Quietly Changed Search and We’re Already Feeling the Fallout
Turns out, Google quietly made a change that’s shaking up the internet, and it’s going to hit small businesses, creators, and startups the hardest.
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Practical marketing writing for small businesses and nonprofits — 30 posts from the Royal Fox Media team.
Cracker Barrel’s "Upgrade": What Went Wrong And What They Should’ve Done Instead
We believe branding should always build trust, not break it. If Cracker Barrel had left the logo alone, listened to their customers, and rolled out improvements with humor and transparency, they’d be celebrating right now instead of backpedaling.
What I’ve Learned in My First Year Managing Marketing for Small Businesses
And if there’s one thing I’ve learned in my first year as a marketing account manager, it’s this: you don’t need flashy ads or big-budget campaigns, you just need a better system, a clear story, and space to stay creative.
Why a Consulting Partnership Might Be the Smartest Investment Your Business Makes
If you’re like most of the business owners we meet, you wear twelve hats. You are the marketing department, customer service, sales, social media manager, and accountant all rolled into one. You know you need a plan, but you don’t have a big agency budget (or the desire to hand everything over).
What Does a Fractional CMO Look Like for a Small Business?
For many small business owners, marketing feels like a constant uphill battle. You wear a dozen hats, juggle social media with sales, and...
Why Big Brands Want to Look Small (and Why You Should Stay Proudly Local)
Have you noticed something funny in marketing lately? Huge corporations with global reach are suddenly using hand-drawn logos, “cozy”...